|
Axo Sport was established in 1978 and immediately
became industry leader in footwear, clothing and protective apparel for
motorcycle enthusiasts. Initially focused on the off-road, Axo quickly
broadened its range of products. Today Axo provides its customers with a
full set of gear from head-to-toe for street and motocross riding. Axo’s
range of products is constantly evolving; new and innovative items are
developed daily, to suit the needs and ever-changing tastes in the
motorcycle apparel market. Super-moto and free-styling are now part of Axo’s
priorities and a mountain-biking collection has recently been added to Axo’s
catalogue. Not to mention the casual collection, which suits motorcycle
lovers when off the bike.
In 2003 Axo America Inc. was established; it is a vibrant commercial center
and an important R&D location. Based in California, Axo America researches
the American market at the core, to expand and improve Axo’s collection and
explore international trends.
AXO put together a crew who is dedicated to the two wheels; the design and
R&D departments are on a continuous quest to find the best materials and
design applications for racing and riding. This restless effort brought Axo
at the top and made it a reference brand internationally in its market. To
keep this real, Axo sponsors riders in MotoGp, Superbike, Motocross,
Supermoto and other side championships. Axo products are especially
developed with the feedback given by riders like Loris Capirossi, James
Toseland, Ivan Lazzarini and many others, who gave us strong emotions and
great results.
Technicians and designers work together, using sophisticated machinery to
guarantee the best quality of our products and to offer the highest safety
to all riders. Today, Axo is the only brand that can give its riders all
they need from head-to-toe for both off-road and street riding; this
confirms that customer satisfaction and product diversification are our main
goals.
We understand the needs of all riders, because we are riders ourselves, and
we are the first to test our products. In creating our items we also follow
the advice of our champions, who, with more experience and sensitivity, can
better test suits, helmets and boots in extreme situations: on the tarmac at
300 km/h, over a triple or through a mud bog!
Mission:
To develop, manufacture and distribute apparel,
footwear and accessories for motorsport and cycle
riding, for every level of riding skills: from
beginner to champion.
To help riders achieve and go beyond their limits in
sports, thus better defining who they are as persons
and enrich their lives and well being through the
activity of those sports.
Vision:
To become a Worldwide leading brand in the
motorsport and cycle riding accessories market
through empowering the AXO brand and through
acquisition of authoritative and complementary
brands.
Values:
Financial wisdom: financials are the indicator of
our current activity, the mirror of our past
activity and the premises to our future.
People: shareholders, employees, business partners,
stakeholders and athletes associated with AXO are
one team, leading our company. They all benefit from
the enthusiasm of working for AXO and simultaneously
they are the ones bringing enthusiasm into the
company.
Sport: sport is not just our business: it is part of
our lives helping us actively understand our
business and increasing our well being.
Innovation: innovation is to be developed in every
aspect of our business: products, services and all
of our activities.
AXO Helmet - Off-Road Motorcycle Helmets, AXO Motocross Gear, AXO Sport Gloves, AXO Racing, AXO
Gear, AXO Leather, axo boot, axo boot slammer, motocross, axo sport, axo slammers
|
